Brawley (formerly, Braly) is a city in the Imperial Valley and within Imperial County, southern California, United States.
The population was 24,953 at the 2010 census, up from 22,052 in 2000. The town has a significant cattle and feed industry, and hosts the annual Cattle Call Rodeo. Year-round agriculture is an important economic activity in Brawley. Summer daytime temperatures often exceed 105 °F (41 °C).